The Makeup Diaries

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PRIMER








Primer is a base coat used to help treat a surface before applying a topcoat. Accordingly, primer is formulated to ensure maximum adhesion. Better paint adhesion means your paint job lasts longer. Likewise, primer acts as a sealer for porous surfaces that would otherwise absorb the first few coats of paint.




FOUNDATION







Foundation is a make-up formula used to create an even and smooth base for the rest of your make-up. “If your goal is to even out your full face, apply foundation first and then decide if you need a little extra help from concealer for specific areas, but it's not always necessary,”





The goal of contouring is no longer about completely transforming your face, but rather about enhancing your natural features by adding depth and dimension. The end result should be a subtle and natural-looking enhancement that brings out the best in your facial structure.




EYE SHADOW









Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. Eye shadow can also be applied under the eyes, on the cheeks, or to brow bones.




EYEBROW MAKEUP


Eyebrow makeup provides you with a subtle and more modern look. When we put makeup on our eyebrows, our face tends to look sharp and clear. Well-maintained eyebrows can create a beautiful appearance, which will definitely enhance your appearance.



LIP MAKEUP


Lip makeup is a vast category of products designed to enhance your lips with color, shine, and add nourishment. From lipsticks to lip glosses, lip balms, lip tints, lip butter, lip kits, and more, our plant-powered collection of makeup for lips offers a wide range of options.







When to apply setting powder. Setting powder should be applied after foundation and concealer, but before blusher and bronzer, to help set your base makeup in place and keep oiliness at bay.










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